Case Study: TATE Andy Warhol Branded Merchandise

About This Project

Client brief: Conceptual promotional merchandise to be sold at art shows by Andy Warhol. The design had to be in keeping with the Tate Modern aesthetic, but represent the artwork they were displaying. 

About the client: Tate is an art gallery with a mission to increase the public’s enjoyment and understanding of British art over the course of time. Tate’s aim is to redefine museum experiences for the 21st century, offering visitors multiple experiences and point of engagement. 

Product sourcing: India, China

Fit for purpose testing: By the client

Distribution: one UK delivery for the whole consignment 

Other products in the portfolio: Bags, pins, umbrellas, membership card holders

Special features + -

  • Specifically sized to fit a 70cl bottle of Grey Goose vodka.
  • An intricately embroidered brand name and logo.
  • Quality embossed leather logo.
  • Durable leather zip detail, embroidered and embossed.
  • Contrasted stitching for decoration in keeping with the Grey Goose brand colours.
  • Embossed colour co-ordinating blue leather carry strap complete with hard-wearing metal rivets.
  • Combination of fabrics: durable leather base, quilted polyester outer and thermal fabric lining.